What
are people looking for? What are they hungering to learn more about?
What topics would bring visitors to your site again and again as
they seek to satisfy their interests?
The Florida
Catholic Newspaper (thefloridacatholic.org)
conducted a survey, which was published in their January 21, 1999,
issue, to find out what topics would make the paper more appealing
to readers and thus increase circulation. What works for Catholic
newpapers also works for Catholic websites. Here is the list of
topics showing how much interest there is in each one:

|
In
order of popularity
|
| 42% |
Liturgy &
Sacraments |
| 41% |
Prayer &
Spirituality |
| 38% |
Moral &
Social Issues |
| 38% |
Partaking
in Church Life |
| 36% |
Seasonal Topics |
| 35% |
Diocesan &
Parish Life |
| 32% |
Prominent
Catholics |
| 29% |
Church Social
Teachings |
| 29% |
Church Leader
News |
| 24% |
Diverse Age
Groups |
| 19% |
Church Institutions |
| 17% |
Diverse Race
Groups |
|
|